Potty training your puppy is all about positivity, consistency, and patience. It's an absolutely essential part of any dog's life, and a great chance to show your puppy how nice you can be.
The simplest strategy is: Give your puppy lots of chances succeed, and praise them when they do. That's it!
For more details and loads of excellent advice, check out Where’s the Potty? How to House Train Your Puppy